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Cloud providers

Forrester Consulting Total Economic Impact� (TEI) study assesses the partner opportunity for Red Hat OpenShift

June 21, 2023
2 minute read
Related products: Red Hat OpenShift

Red Hat OpenShift is a unified platform to build, modernize, and deploy applications at scale, including a complete set of services for bringing apps to market on an organization’s choice of infrastructure. 

A broad range of technology firms � from global system integrators and managed service providers to small independent software vendors (ISVs) � partner with Red Hat to build, modernize, and deploy applications at scale for customers on their choice of infrastructure.

A Forrester Consulting Total Economic Impactâ„� (TEI) study commissioned by Red Hat, Å·²©ÌåÓýƽ̨ Partner Opportunity For Red Hat OpenShift, found that OpenShift created a potential revenue opportunity for partners up to 5.2 times the subscription revenues through build, deployment, migration, and implementation services, as well as managed services. Å·²©ÌåÓýƽ̨se opportunities helped increase the strategic value that Red Hat partners provided to their customers.

As part of the study, Forrester interviewed 9 decision-makers, from 7 existing Red Hat partners, about the business and financial value they achieved with Red Hat OpenShift. 
 

Key findings showed that: 

  • Red Hat OpenShift was an area of rapid and strategic growth fueled by Kubernetes and containerization. 
  • Red Hat partners had the opportunity to tap into multiple potential revenue streams as they built, deployed, and managed customersâ€� applications. 
  • Partners enabled long-term engagements with customers and helped partners gain a strategic advisor role as they continued to work on multiple projects with the same client. 

 

As a director from the APAC region remarked, â€�When we were only doing the implementation work, that was it. Å·²©ÌåÓýƽ̨ stickiness was very loose because we weren’t seen as part of their larger business transformation. [Red Hat] OpenShift actually helped us to be a central part of our customersâ€� drive to those digital transformations.â€�

A Sales Lead from Europe remarked as well, â€�Deploying OpenShift can be lucrative, especially when we start from scratch with architecture, do a proof of concept, evaluate the PoC, then build up the production environment. From a business standpoint, it’s more revenue than the subscription.â€� 

To read more about how partners invested and grew their OpenShift practice, download the full Forrester Consulting Total Economic Impact study here.

Categories:

Cloud providers

Related products:

Red Hat OpenShift
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Smriti Rao
Sr. Principal - Partner Ecosystem (Portfolio Marketing, GTM Programs)
Smriti Rao is a Raleigh-based product marketing leader with a decade of experience creating successful campaigns and strategies. She is skilled in messaging, positioning, and market planning and drives growth and engagement. With expertise in cross-functional team leadership, she's led successful product marketing initiatives. Smriti holds an MBA from Georgia Tech and an MS from Columbia University. Passionate about content strategy and creation, she's also a voracious reader and pop culture enthusiast.